Keslow Camera
Situation
The acquisition of Clairmont Camera by Keslow Camera – one of North America’s largest privately-owned motion picture equipment rental houses – created significant equipment redundancies, which led to the finest collective offering of cinematography gear available in the market. The purchase more than quadrupled the ongoing rental company’s stock.
Tiger’s Vision
The strategic asset disposition plan included multiple phases to ensure the prices in the Audio-Video marketplace would remain stable. All gear was moved to two secure warehouses for sale preparation. Prospective buyers had the opportunity to inspect, test and have questions answered by seasoned AV specialists.
Private treaty sales allowed the rental industry to select gear that could be immediately utilized. Multiple auctions were then conducted to attract global bidders.
Outcome
All gear was sold, resulting in what’s believed to be the most extensive asset disposition program conducted to date for high-quality rental surplus cinematography gear. In addition, more than 18,000 Tiffen filters were sold, resulting in the largest open market sale for this inventory.